Strickland Brothers Logo

Strickland Brothers

Industry
Automotive
Number of Open Locations
150
Start-Up Costs
$247,900 – $391,900
Part-Time Ownership?
Yes
Item 19 Available?
Yes
Strickland Brothers Logo

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Overview

Strickland Brothers is a fast and convenient automotive service franchise specializing in 10-minute drive-thru oil changes and other essential vehicle maintenance services. Founded by Justin Strickland in 2016, the business was built on the principle of delivering quick, high-quality service without requiring customers to leave their vehicles. Strickland, who began his career as a minimum-wage technician, identified gaps in the industry and created a streamlined, customer-centric model. The company has grown rapidly, earning recognition on lists like Inc. 5000 and Fast 50 for its impressive expansion.

As a franchise owner, the primary role is to oversee operations, build customer relationships, and ensure a high level of service at their location. Franchisees benefit from a proven business model featuring a high-demand, recurring revenue structure with low build-out costs. The company provides extensive support, including site selection assistance, training, and marketing management. Additionally, Strickland Brothers' use of advanced technology and inventory management systems helps franchisees run efficient and profitable operations.

This franchise is ideal for individuals with a customer service, sales, or hospitality background who enjoy building relationships and leading a team. Owners should be comfortable managing employees, training staff, and maintaining operational standards. With a semi-absentee ownership option available, this opportunity suits both hands-on entrepreneurs and investors looking for a scalable business in a recession-resistant industry.

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Quick Facts

Franchising Since
2020
Number of Open Locations
150
HQ Location
Winston-Salem, NC
Home Based
No
Financing Available
Yes

Financial Requirements

Liquidity Requirement
$350,000
Net Worth Requirement
$750,000
Franchise Fee
$54,900
Veteran Discount Available?
Yes
Start-Up Costs
$247,900 – $391,900

Disclosed Financials

Does this franchise disclose financial performance?
Yes
Financial Summary

At this time, this franchise does not have any financial performance information that can be publicly disclosed. However, we understand the importance of financial insights when evaluating a franchise opportunity. Please reach out to us, and we’ll be happy to provide additional details to help you make an informed decision.

Training & Support

Initial Training Provided
Yes
Ongoing Support
Yes
Additional Details

Before opening, franchisees undergo a comprehensive training program that includes online coursework through Strickland Brothers University and 3-5 hours of video training. This is followed by five full days of in-person training at the corporate headquarters and hands-on experience at an operational location. Franchisees receive guidance on operations, customer service, and business management to ensure a successful launch.

Each franchisee is assigned a dedicated Field Business Coach who provides weekly support calls and monthly financial reviews. Additionally, quarterly site visits help optimize performance. Franchisees benefit from professional marketing management, including local and national campaigns, SEO, digital advertising, and reputation management. Strickland Brothers also offers continuous education through monthly video workshops, an annual franchise convention, and access to preferred vendor programs to streamline operations.

Differentiators

  • Drive-Thru Convenience – Customers receive a 10-minute oil change without leaving their car, making the service fast, efficient, and hassle-free.
  • Low Build-Out Costs – The franchise model requires minimal upfront investment compared to competitors, allowing for quicker profitability and expansion.
  • Advanced Technology Systems – Franchisees benefit from integrated POS, back-office management, and inventory tracking systems to optimize operations.
  • Strong Real Estate & Development Support – Strickland Brothers offers site selection assistance and has secured over $750 million for future real estate projects to support franchise growth.
  • Recurring Revenue Model – The business operates in a high-demand, recession-resistant industry, ensuring a steady customer base and long-term profitability.

Ideal Owner

Allows Part-Time Owners?
Yes
Ideal Candidate Summary

The ideal Strickland Brothers franchise owner is highly customer-oriented and thrives in a fast-paced service environment. A background in sales, hospitality, or management is beneficial, as success depends on building relationships with both customers and employees. Owners should be strong leaders who can recruit, train, and retain a motivated team while ensuring high-quality service. Daily responsibilities include overseeing operations, managing financial performance, and fostering a positive workplace culture. Whether operating hands-on or in a semi-absentee role, a willingness to follow a proven system and a drive for growth are key to long-term success.

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