A corporate location refers to a business location that is owned and operated by the franchisor rather than a franchisee. These locations are often used to test new products, processes, or marketing strategies before rolling them out system-wide. Corporate locations allow the franchisor to maintain a direct connection with the customer experience and better understand operational challenges. They also serve as training hubs or showcase stores for prospective franchisees.
Corporate Location
This term
A corporate location is a franchise unit owned and operated directly by the franchisor.
Joe Bailey
Lead Franchise Advisor & Owner
At Franchise Reports, the goal is simple: help you find better franchises.
