The Designery
Overview
The Designery provides full-service design, build, and installation solutions for custom kitchens, bathrooms, and closets. The franchise serves homebuilders, contractors, and homeowners, delivering cost-effective renovations with a seamless customer experience.
Established in 2007 and franchising since 2021, The Designery operates in the $340+ billion U.S. home remodeling market. With an increasing demand for home renovations and a projected 4.6% annual growth in kitchen cabinet sales, the franchise presents a strong business opportunity. The brand differentiates itself through its interactive design centers, superior supply chain, and a mix of B2B and B2C revenue streams.
As a franchise owner, you will oversee project sales, design consultations, and installation management. The franchise offers extensive training, marketing support, and lead generation to help franchisees grow their businesses. With flexible ownership models and a strong industry outlook, The Designery is an ideal investment for entrepreneurs looking to enter the thriving home improvement sector.
Quick Facts
Financial Requirements
Disclosed Financials
At this time, this franchise does not have any financial performance information that can be publicly disclosed. However, we understand the importance of financial insights when evaluating a franchise opportunity. Please reach out to us, and we’ll be happy to provide additional details to help you make an informed decision.
Training & Support
Initial Training
The Designery provides an extensive initial training program that includes approximately 32 hours of classroom instruction over 5 days at their Charlotte, North Carolina location. This training covers essential topics such as services and materials, CRM and design software, sales processes, staffing, and marketing strategies. Additionally, franchisees receive guidance on studio setup, subcontractor management, and local vendor partnerships.
Ongoing Support
Following the initial training, franchisees may receive on-site follow-up training 4 to 6 weeks after their business opens. Ongoing support includes retail buildout assistance, marketing and lead generation strategies, and comprehensive coaching on administration, time management, and efficiency. Remote and on-demand field support is also available to ensure continued franchisee success.
Differentiators
- In-House Design Services - Offers experiential design services that are not available at big-box retailers, creating a unique customer experience.
- Advanced Vendor Alliance Program - Provides access to a broad selection of high-quality products for optimal profitability.
- Diverse Customer Base - Serves contractors, custom homebuilders, remodelers, rental property owners, and homeowners.
- Flexible Ownership Models - Supports Owner-Operator, Semi-Absentee, and Executive/Empire Builder models for various levels of involvement.
- Comprehensive Training and Support - Offers extensive training systems, a Learning Accelerator, and dedicated support for efficient business growth.
Ideal Owner
The ideal franchise owner for The Designery is someone with strong sales, marketing, or management experience who enjoys working directly with clients to bring design visions to life. Individuals with backgrounds in home improvement, interior design, or real estate may excel in this role. Successful owners should be comfortable building relationships with contractors, builders, and homeowners, and have the ability to manage a team effectively. This franchise is well-suited for those seeking a creative yet structured business opportunity with the flexibility to choose between hands-on involvement or a semi-absentee ownership model.
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