Homewatch Caregivers
Overview
Homewatch CareGivers is a home care franchise providing companion care, personal care, and some nursing services to seniors and individuals needing in-home support. Founded in 1980 and franchising since 1996, Homewatch CareGivers has over 220 locations and offers a personalized, client-centered approach to home care.
Franchisees operate a service-based, community-focused business with protected territories, generating revenue through private pay, Medicaid, and long-term care insurance. The model requires a small office and a team of caregivers, with the owner focusing on marketing, operations, and relationship-building with referral sources. Franchisees receive extensive training, operational support, marketing assistance, and access to Homewatch Connect™, a proprietary technology platform that enhances caregiver-client interactions.
This franchise is ideal for entrepreneurs with leadership, sales, or business management experience who are passionate about senior care and customer service. While no medical background is required, successful owners should be skilled in networking, team management, and community engagement. With a growing senior population and a recession-resistant business model, Homewatch CareGivers provides a scalable opportunity in the in-home care industry.
Quick Facts
Financial Requirements
Disclosed Financials
At this time, this franchise does not have any financial performance information that can be publicly disclosed. However, we understand the importance of financial insights when evaluating a franchise opportunity. Please reach out to us, and we’ll be happy to provide additional details to help you make an informed decision.
Training & Support
Homewatch CareGivers provides comprehensive training and ongoing support to help franchisees establish and grow their business. The 52-Week Business Implementation Program offers structured guidance throughout the first year, covering marketing, operations, financial performance, and caregiver management. Franchisees also receive a Market Action Plan (MAP) to develop pricing strategies, competitive analysis, and referral networking.
Ongoing support includes financial performance benchmarking, compliance reviews, regular training webinars, and peer group meetings. Franchisees have access to Homewatch CareGivers University, an online training platform with 2,400+ courses for caregivers and staff. Additional resources include regional training events, an annual franchisee conference, and Homewatch Connect™, a proprietary technology platform that enhances caregiver-client interactions and scheduling efficiency.
Differentiators
- Comprehensive Care Services – Offers companion care, personal care, and limited nursing services, allowing franchisees to serve a broader client base.
- Homewatch Connect™ Technology – A proprietary platform that enhances caregiver-client interactions with video calls, remote monitoring, and customizable care schedules.
- Strong Caregiver Recruitment & Retention Strategy – Homewatch CareGivers has one of the lowest turnover rates in the industry, thanks to its caregiver training programs and retention strategies.
- Robust Training & Support – Franchisees receive a 52-week Business Implementation Program, financial performance coaching, and ongoing operational guidance.
- Exclusive, Protected Territories – Each franchisee is granted a territory with a senior population of 35,000–38,000, ensuring market stability and growth potential.
Ideal Owner
The ideal Homewatch CareGivers franchise owner is business-minded, community-focused, and passionate about senior care. While no healthcare experience is required, successful owners should have strong leadership, sales, and networking skills to build relationships with referral sources and manage daily operations. Franchisees should be comfortable overseeing a team, handling financial performance, and driving local marketing efforts. This opportunity is well-suited for entrepreneurs with experience in business management, sales, or operations who are looking to make a meaningful impact in the growing home care industry.
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