Home Smiles
Overview
HomeSmiles provides an all in one property maintenance service by bundling an 18 point maintenance checklist into a single service appointment that is completed in under four hours. It delivers comprehensive property upkeep solutions to both residential and commercial clients, eliminating the need to manage multiple service providers.
Founded in 2017 and franchising since 2020, HomeSmiles has rapidly grown to over 100 locations nationwide. The brand has differentiated itself with its consolidated service approach that caters to both B2B and B2C markets, resulting in strong recurring revenue and a high reorder rate. Its model simplifies property maintenance by offering a single, bundled solution.
As a franchise owner, you will manage a home based operation with minimal staffing while delivering bundled maintenance services to a recurring customer base. The franchise provides thorough training, marketing support, and a proven operational framework to help you build customer relationships and manage business development effectively. This opportunity is well suited for entrepreneurs seeking a stable, recession resistant investment in property maintenance.
Quick Facts
Financial Requirements
Disclosed Financials
At this time, this franchise does not have any financial performance information that can be publicly disclosed. However, we understand the importance of financial insights when evaluating a franchise opportunity. Please reach out to us, and we’ll be happy to provide additional details to help you make an informed decision.
Training & Support
Initial Training
Home Smiles provides a one-week in-person training program at its corporate office, covering sales and administrative operations. At the same time, franchisees and their teams receive hands-on van/field training to ensure they are prepared for service operations.
Ongoing Support
After the initial training, franchisees receive two additional days of sales training in their local franchise area. A Corporate Sales Representative will provide on-the-ground support, guiding franchisees through meet-and-greet sessions with property management and real estate broker offices, helping them establish key business relationships and generate leads.
Differentiators
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All-in-One Property Maintenance Solution – HomeSmiles combines 18 essential maintenance services (gutter cleaning, window washing, dryer vent cleaning, pressure washing, and more) into a single bundled package, making it like owning five franchises in one.
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Recurring Revenue Model – With a 90%+ annual reorder rate, customers return year after year, creating predictable, repeat business for franchisees.
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Home-Based, Low Overhead Model – No need for a storefront or warehouse—franchisees can operate from home, reducing startup and operational costs while maintaining flexibility.
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Evergreen, Recession-Proof Industry – Property maintenance is not a trend or a luxury—every property requires upkeep, ensuring consistent demand in any economic climate.
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No Direct Competition – While other companies offer individual maintenance services, HomeSmiles is the only franchise that bundles them all into a single, convenient service, giving it a strong competitive edge.
Ideal Owner
The ideal HomeSmiles franchise owner is a business-minded, service-oriented entrepreneur who enjoys problem-solving and building strong client relationships. No prior experience in home services is required—successful franchisees come from diverse backgrounds, including banking, law enforcement, restaurant management, and technology.
Owners should be organized, hardworking, and driven, with the ability to manage scheduling, customer follow-ups, and team coordination. Strong sales and networking skills are beneficial, as franchisees will engage with real estate agents, property managers, and homeowners to build a steady client base. HomeSmiles is perfect for those looking for a home-based, low-overhead business with recurring revenue and high customer retention.
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