Big O Tires
Overview
Big O Tires is one of North America’s largest tire retail franchises, offering a full range of automotive services, including tire sales, brakes, batteries, and fluid maintenance. Founded in 1962 as a tire-buying cooperative, it has grown into a leading franchise with over 465 locations across 25 states. Backed by TBC Corporation and a joint venture with Sumitomo Corporation and Michelin, Big O Tires provides franchisees with a strong supply chain, exclusive tire products, and a trusted brand that customers recognize.
Franchise owners benefit from a proven business model, multiple revenue streams, and a broad customer base. The business operates in the essential $419 billion automotive service industry, making it recession-resistant and pandemic-proof. Franchisees receive extensive support, including real estate selection, inventory management, training, and marketing assistance. With national fleet account partnerships and same-day tire distribution capabilities, Big O Tires offers a competitive edge in the industry.
This franchise is ideal for individuals with strong leadership skills, a customer-service mindset, and a passion for business growth. While automotive experience is not required, franchisees should be hands-on, team-oriented, and willing to follow a structured system. The ability to manage finances, oversee daily operations, and engage with the local community is essential. With multiple revenue streams and a scalable model, Big O Tires is well-suited for entrepreneurs looking for a long-term investment in the automotive sector.
Quick Facts
Financial Requirements
Disclosed Financials
At this time, this franchise does not have any financial performance information that can be publicly disclosed. However, we understand the importance of financial insights when evaluating a franchise opportunity. Please reach out to us, and we’ll be happy to provide additional details to help you make an informed decision.
Training & Support
Big O Tires provides comprehensive training to ensure franchisees are well-prepared for business operations. The training includes core courses on sales, bookkeeping, tire-changing techniques, and mechanical services. New owners receive hands-on guidance from experienced franchisees and gain knowledge in distribution, finance, and supply chain management. Additionally, the Big O Tires Academy offers over 400 online training courses, allowing franchisees and employees to earn ASE certifications and advance their skills.
Franchisees benefit from continuous support, including dedicated Franchise Business Consultants (FBCs) who provide operational guidance, marketing assistance, and business coaching. Big O Tires also offers real estate selection support, inventory management tools, and IT support for POS systems. The franchise provides award-winning national and local marketing strategies, fleet account opportunities, and access to an extensive tire distribution network, ensuring long-term growth and profitability.
Differentiators
- Exclusive Tire Products – Franchisees have access to Big O Tires’ signature brand, a private-label product not available at competitors, providing better margins and customer loyalty.
- Strong Supply Chain & Distribution – Backed by TBC Corporation, Big O Tires benefits from one of the largest tire distribution networks in the U.S., ensuring same-day tire delivery and competitive pricing.
- Multiple Revenue Streams – Each location offers more than just tires, including brakes, batteries, fluids, alignments, and fleet services, increasing customer retention and sales opportunities.
- Comprehensive Training & Development – The Big O Tires Academy offers over 400 online training courses, allowing employees to grow their skills and earn ASE certifications, helping franchisees develop a skilled workforce.
- Industry-Leading Brand & Support – With over 60 years in business, strong national brand recognition, award-winning marketing, and dedicated Franchise Business Consultants (FBCs), franchisees receive ongoing operational and strategic guidance for success.
Ideal Owner
The ideal Big O Tires franchise owner is a motivated, business-savvy individual who excels in customer service and team leadership. While prior automotive experience is not required, strong management, sales, and financial acumen are essential. Owners should be hands-on, especially in the early stages, focusing on operations, marketing, and employee development. Successful franchisees are community-oriented, committed to following a proven system, and capable of managing multiple revenue streams, including tire sales, maintenance, and fleet services. A background in retail, business ownership, or leadership roles makes for an excellent fit in this scalable and recession-resistant industry.
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