Action Exteriors

Industry
Home Services
Number of Open Locations
22
Start-Up Costs
$115,750 – $714,000
Part-Time Ownership?
Yes
Item 19 Available?
Yes

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Overview

Action Exteriors provides exterior restoration and roofing services, primarily serving homeowners in need of insurance-based repairs due to storm damage. Founded by experienced roofing professionals, the brand grew rapidly through its successful business model focused on storm restoration, and it is now part of the ResiBrands portfolio—a company that scales home services brands across North America. With a mission to simplify the complex insurance claims process for property owners, Action Exteriors has established itself as a trusted provider in the home improvement industry.

Franchise owners operate in the home restoration sector, focusing on roofing, siding, and gutter replacements covered by insurance claims. Owners are responsible for managing teams, coordinating projects, and ensuring quality service. They do not need prior roofing or construction experience, as Action Exteriors offers strong back-end support. Franchisees benefit from a streamlined business model, with centralized support in areas like marketing, call center operations, lead generation, estimating, and insurance negotiation, allowing them to focus on scaling their local market presence.

This franchise is ideal for driven, growth-oriented individuals with leadership and management skills. A background in sales, project management, or general business operations is helpful. Day-to-day responsibilities include overseeing crews, following up with customers, and ensuring projects move efficiently from inspection to completion. Owners should be motivated to build teams and thrive in a performance-based environment.

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Quick Facts

Franchising Since
2024
Number of Open Locations
22
HQ Location
Austin, TX
Home Based
Yes
Financing Available
Yes

Financial Requirements

Liquidity Requirement
$100,000
Net Worth Requirement
$250,000
Franchise Fee
$59,000
Veteran Discount Available?
Yes
Start-Up Costs
$115,750 – $714,000

Disclosed Financials

Does this franchise disclose financial performance?
Yes
Financial Summary

At this time, this franchise does not have any financial performance information that can be publicly disclosed. However, we understand the importance of financial insights when evaluating a franchise opportunity. Please reach out to us, and we’ll be happy to provide additional details to help you make an informed decision.

Training & Support

Initial Training Provided
Yes
Ongoing Support
Yes
Additional Details

Initial training includes a comprehensive, multi-week onboarding program covering industry-specific knowledge, sales processes, operational workflows, and software systems. Training takes place both in the field and at the company’s headquarters to ensure franchisees are confident in handling restoration projects and navigating insurance claims.

Ongoing support includes centralized lead generation, a call center to handle inbound inquiries, project estimation assistance, and continual coaching. Franchisees receive marketing support, KPI tracking tools, and operational guidance to help drive profitability and business growth at every stage.

Differentiators

Insurance-Focused Model - Specializes in insurance-paid restoration work, minimizing the need for price competition and increasing job profitability.

No Industry Experience Required - Franchisees don’t need a background in roofing or construction thanks to extensive training and operational support.

Centralized Back-End Support - Key functions like estimating, call handling, lead generation, and insurance claim management are handled by the franchisor, letting owners focus on growth.

Proven Growth Framework - Action Exteriors is backed by ResiBrands, known for helping home services franchises scale rapidly and sustainably.

Performance-Based Opportunity - High income potential in a recession-resistant industry, especially for those who are proactive and performance-driven.

Ideal Owner

Allows Part-Time Owners?
Yes
Ideal Candidate Summary

The ideal Action Exteriors franchise owner is a motivated, results-oriented leader with strong communication and organizational skills. While no construction background is necessary, individuals with sales or business development experience will thrive. Daily tasks involve managing customer relationships, leading a team of subcontractors, and ensuring project timelines are met, making it well-suited for those comfortable with multitasking and leadership in a fast-paced environment.

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